Sensors that track social behavior highlight the
benefits of face-to-face interaction.
By Kate
Greene
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Wednesday, May 13, 2009
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Social sense: This sensor was worn by employees at a call center
in Rhode Island to record activity and social interaction. MIT and New
York University researchers correlated sensor data with productivity.
Credit: Sandy Pentland, MIT |
The results aren't yet published, but they support research published last December by the same team. This study showed that employees at an IT company who completed tasks within a tight-knit group that communicated face to face were about 30 percent more productive than those who did not communicate in a face-to-face network.
"The big idea is that what you do on your coffee break and over lunch really matters for productivity," says Sandy Pentland, a professor at MIT's Media Lab, who led the study. "Face-to-face networks matter, and the implications are huge."
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